I'm Ahmad Karmi.
A Digital Strategist
Based in Kuwait.

My mission is to revolutionize how you interact with your screens. My passion is transformation, innovation and product management.


Over a decade of experience


Digital Transformation & Strategic Consulting

I have served clients such as NBK Group, KFAS & AOU in this vertical.


Innovation & New Business Advisory

I have served clients such as ZAIN Group, URC & KISR in this vertical.


Product Management & Product Expertise

I am currently serving as the Product Manager of Learning Experience @ UULA

My Previous Clients


Who Am I?

I am a leading, self-driven strategist with a results-oriented approach, well-versed in marketing, technology, and finance. I excel in bridging the gap between these diverse realms. As a collaborative team player and mentor, my track record includes successfully leading and nurturing top innovators and consultants in the Middle East region and serving the top listed companies in Kuwait and beyond the region as a consultant and advisor.

My Favorite


ZAIN eSports


Completed Project

Talabat UI/UX Concept


Concept Project

NBK Automated Audit


Completed Project

View All Projects

Highlight Reel



Explore a curated compilation of my personal thoughts and intellectual property. Please note that these words represent my individual perspective and do not necessarily reflect the opinions or thoughts of my current employer.

View All Insights
Agile Board

Leveraging the Fibonacci Sequence for Effective Project Estimation in Agile and Scrum

Dive into the world of Agile and Scrum methodologies to discover how the Fibonacci sequence revolutionizes project estimation. Learn to navigate complexities with improved accuracy, ease, and strategic prioritization. Explore the detailed steps of using this innovative approach, from educational basics through planning poker to expert consensus-building. Overcome common challenges and integrate this powerful tool to enhance your project management strategies. Ideal for professionals aiming to excel in product management and project management within fast-paced development environments.
Read Now
Agile Board

Building Fair Tech: How PMs Can Mitigate AI Bias in Their Products

This article emphasizes the crucial role of Product Managers in addressing AI-fueled products to ensure fairness in the applications of AI. It outlines the responsibility of PMs to understand sources of bias—data, algorithmic, and measurement—and implement strategies like ensuring data diversity, promoting algorithmic transparency, and conducting fairness tests. By actively involving diverse user groups and maintaining transparency about AI practices, PMs can enhance trust, improve user satisfaction, and contribute to equitable AI development.
Read Now
Agile Board

What They Don't Tell You About Product Launches

"Launching a product is akin to throwing a party where you're not sure anyone will show up." This humorous yet insightful analogy encapsulates the essence of a product launch—steeped in anticipation and uncertainty. Celebrated with great enthusiasm, it is nonetheless diluted with complex, demanding challenges that could dictate the success or failure of your product. In this article, I delve into the often-overlooked aspects of product launches, using real-world examples to prepare you for success.
Read Now
Agile Board

The Imperative of Data-Driven Decision Making in Product Management: An Analytical Perspective

Product management increasingly relies on the strategic utilization of vast datasets. This in-depth article emphasizes the necessity of data-driven decision-making (DDDM) in navigating the complexities of product management. It explores the integration of advanced analytical tools, methodologies, and a staunchly data-centric mindset. A thorough review of literature and contemporary practices illustrates how DDDM can revolutionize product development, boost user engagement, and enhance competitive positioning. This analysis aims to delineate the transformative impact of DDDM, underscoring its capacity to inform strategic decisions that propel product innovation and market adaptability.
Read Now

Contact Me

Ready to take the next step? Reach out and share your needs with me. Let's collaborate to find the best ways I can assist you. Your success journey starts with a simple message.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.